07/21/2026
A couple of weeks ago, some individuals questioned what my brand really was.
At first, I wanted to defend it. But the more I thought about it, I had realized I had never told the story behind it.
These pictures are the story.
Growing up, food wasn’t just something we ate..it was how we loved people. Looking back, I think fish fries were my first lesson in hospitality. Long before I knew I wanted to own a catering business, I knew I loved what happened at a fish fry. 🤣
The word Seasoned has a double meaning. Obviously, it’s about flavor but it also means to spend years learning your craft, honing your skills and becoming “seasoned” through experience.
The Saddle represents my roots and hard work. (And, let’s be honest..who doesn’t love a little alliteration?😉)
And yes..the pink is intentional.
The food truck and catering industry has been historically male dominated and while I have nothing but respect for the people who have paved the way. I wanted to create a brand that looked like me. One that says you can pull up in a Ram truck towing a trailer, work just as hard, serve great food, and still embrace your femininity.
So if you see a pink logo rolling into your event behind a black Dodge Ram, you’ll know exactly who’s coming.
Feeding people is one of the most simplest and most meaningful ways to love them. That is what I want this business to represent.
