Ain’t It The Life

Ain’t It The Life We are competitive cooks turned caterers that refuse to compromise on quality! Our services are avail

07/20/2026

What an awesome weekend in beautiful Nashville, Indiana! 🔥

Team Ain’t It The Life fired up the pits at Hard Truth for Before the Char, where we had the honor of serving a 5-course live fire dinner on Friday night. It was an incredible experience sharing our passion for cooking over fire with so many amazing people.

Saturday was all about competition, and we’re beyond thankful for the results:
🥈 2nd Place People’s Choice
🥉 3rd Place Live Fire Competition

We’re incredibly grateful to everyone who stopped by, sampled our food, cheered us on, and made this event one to remember. Congratulations to all of the talented teams who competed—it was an honor to cook alongside some of the best.

A huge thank you to our incredible partners who help make weekends like this possible:

🔥 for keeping our fires burning hot and clean.
🐖 for providing outstanding pork.
🥃 for hosting an amazing event and showcasing their incredible spirits.
🛒 for helping keep our pantry stocked and competition-ready.

Also shout out to for an amazing fire table to put out a lovely meal on and for letting us use the El Dorado Santa Maria as well!

The fire is still burning, and we’re already looking forward to the next one. See you down the road!

🔥 Black Betty is loaded up and headed to Nashville, Indiana!🔥The Ain’t it the Life crew is hitting the road for Charred ...
07/15/2026

🔥 Black Betty is loaded up and headed to Nashville, Indiana!🔥

The Ain’t it the Life crew is hitting the road for Charred Truth
, and we couldn’t be more excited!

Friday night, we’ll be serving up a 5-course Before the Char dinner, then it’s game time on Saturday with the People’s Choice event followed by the Live Fire Competition. It’s going to be a weekend full of great food, amazing people, and plenty of fire! 🔥

None of this would be possible without the incredible partners who help fuel our passion:

🔥 – The fuel behind every fire we light.
🐖 – Supplying the incredible pork we’ll be turning in this weekend.
🛒 Sam’s Club– Keeping our pantry stocked and our prep game strong.
🥃 – Serving up some of the finest bourbons and whiskeys around.
🍖 & – Bringing the flavor with their outstanding rubs and sauces.

A huge shoutout also goes to out of Wichita Falls, Texas, for building Black Betty, our custom fire table that will be the centerpiece for both the Before the Char dinner and our People’s Choice cook.

And for Saturday’s Live Fire competition, we’re firing things up on our incredible Santa Maria , the perfect tool for cooking over an open flame.

Best of luck to the other four Live Fire teams competing this weekend. We can’t wait to throw down alongside some amazing cooks!

If you’re coming to Charred Truth, be sure to stop by, say hello, and grab a taste. We look forward to seeing everyone this weekend!

SamsClub HardTruth HeathRilesBBQ MeatWhiskeyBBQ BurnShop BlackBetty YoderSmokers SantaMariaGrill SeeYouInIndiana

Have an awesome weekend, and good luck at Charred Truth! 🔥🍖

🍂✨ NOW BOOKING FALL & WINTER EVENTS! ✨❄️The calendar is filling up, but Ain't It The Life Catering still has availabilit...
07/14/2026

🍂✨ NOW BOOKING FALL & WINTER EVENTS! ✨❄️

The calendar is filling up, but Ain't It The Life Catering still has availability for your upcoming fall and winter events!

Planning a corporate event, holiday party, reception, employee appreciation meal, or special celebration? Let us handle the food and service so you can enjoy the event! 🍽️🥂

From intimate gatherings to large events, we're ready to create a menu and experience your guests will remember.

📅 Fall & Winter dates are available—but they won't stay open long!

🔥 BOOK NOW BEFORE WE FILL UP!🔥

Contact us today for availability and a custom quote.

🌐 aintitthelife.com
📞 901-306-2525

07/10/2026

🔥 We’re Heading Back to Charred Truth! 🔥

We’re excited to announce that Ain’t It The Life is returning to Charred Truth at . in beautiful Nashville, Indiana, next weekend—and we’ve got an incredible weekend planned!

On Friday, July 17, join us for Before the Char, where we’ll be serving an unforgettable 5-course live fire dining experience, with each course thoughtfully paired with Hard Truth cocktails. It’s an evening of amazing food, handcrafted spirits, and great company that you won’t want to miss.

Then on Saturday, July 18, the fires really get stoked as we compete in the Charred Truth Live Fire Competition! Come sample dishes from talented chefs and pitmasters during the People’s Choice tasting and cast your vote for your favorite.

We’re especially excited to showcase one of the weekend’s biggest highlights—the limited-edition Hard Truth Reserved Double Oaked Whiskey, making its official debut during Saturday’s Charred Truth event. It’s an exceptional release, and we can’t wait for everyone to experience it alongside some incredible live-fire cooking.

A huge thank you to , the proud sponsor of Charred Truth, for supporting this incredible celebration of live-fire cooking, barbecue, and the people who are passionate about both.

We love being part of this amazing event and can’t wait to see old friends, make new ones, and celebrate great food, outstanding whiskey, and the live-fire community.

Who’s making the trip to Nashville, Indiana? Let us know—we’d love to see you there!

🔥🥃🍖

🔥 Fire up your weekend with Ain't It The Life! 🔥We're teaming up with Ace Hardware of Arlington for a day of LIVE grill...
07/10/2026

🔥 Fire up your weekend with Ain't It The Life! 🔥

We're teaming up with Ace Hardware of Arlington for a day of LIVE grilling demonstrations featuring B&B Charcoal Championship Pellets, great recipes, cooking tips, and plenty of samples!

📅 Saturday, July 11
🕙 10:00 AM – 2:00 PM
📍 Ace Hardware
11801 Crawford Pines Dr.
Arlington, TN 38002

Come see how we cook award-winning barbecue, learn new grilling techniques, ask questions, and taste some incredible food fresh off the grill!

Whether you're a backyard beginner or a seasoned pitmaster, there's something for everyone.

🔥 Live Cooking
🥩 BBQ Tips & Tricks
🌟 B&B Charcoal Demonstrations
😋 Delicious Samples

Bring your appetite and come hang out with us!

06/27/2026

Summer is officially here, and that means campgrounds are filling up, coolers are getting packed, and campfire meals are back on the menu!

Whether you’re cooking breakfast in a cast iron skillet, grilling burgers by the lake, or gathering around the fire for dinner after a day of adventure, you need a fuel source you can count on.

That’s why we always reach for From lump charcoal and briquettes to Char-Logs, B&B delivers long-lasting heat, dependable performance, and that authentic wood-fired flavor that makes camp cooking unforgettable.

There’s just something special about great food cooked outdoors with family and friends. Make your next camping trip even better by fueling your fire with B&B Charcoal and spending more time making memories and less time worrying about your fire.

What’s your favorite thing to cook while camping? Let us know in the comments!

LiveFireCooking AintItTheLife MadeInAmerica SummerCamping

06/21/2026

Another great weekend representing Ain’t it the Life at Ace Hardware in Oakland, TN!

We had an awesome time sharing grilling tips, talking BBQ, and serving up samples of sausage and wings to everyone who stopped by. Nothing beats spending the weekend around fellow BBQ enthusiasts and helping folks take their backyard cooking to the next level.

This weekend’s cooks were powered by Championship Blend Pellets and seasoned with B&B’s Texas Trinity Rub and Chicken Scratch Rub. The combination delivered big flavor and showed why B&B continues to be one of our go-to products for competition and backyard cooking alike.

A huge thank you to Ace Hardware in Oakland, TN having us and to everyone who came by, asked questions, sampled some food, and talked barbecue with us. We appreciate the support and look forward to seeing you at the next event!



06/20/2026

B&B Charcoal demo here at the Ace Hardware in Oakland, TN. Come on out and see us we are here until 2

🔥 BBQ Lovers, This One's for You! 🔥Join Ain't it the Life at Ace Hardware of Oakland on Saturday, June 20, 2026, from 10...
06/18/2026

🔥 BBQ Lovers, This One's for You! 🔥
Join Ain't it the Life at Ace Hardware of Oakland on Saturday, June 20, 2026, from 10:00 AM – 2:00 PM for a special B&B Charcoal Demo!
👨‍🍳 Miles and Brandon O'Guin will be firing up the grills, serving up delicious samples, and sharing their favorite BBQ and grilling tips, tricks, and techniques to help you take your outdoor cooking game to the next level this summer.
🍖 Enjoy tasty bites fresh off the grill
🔥 Learn how to get the most out of your charcoal/pellet cooks
💡 Pick up expert tips for better BBQ and grilling results
👋 Meet the Ain't it the Life team and talk all things outdoor cooking
Whether you're a seasoned pitmaster or just getting started, stop by, grab a snack, and leave with some new ideas for your next cookout!
📍 Ace Hardware – Oakland, TN
📅 Saturday, June 20, 2026
⏰ 10:00 AM – 2:00 PM

Bring your appetite and we'll see you there! 🔥

📬 MAIL CALL! 📬There’s nothing quite like getting a package from a company you truly believe in!We are incredibly proud a...
06/03/2026

📬 MAIL CALL! 📬

There’s nothing quite like getting a package from a company you truly believe in!

We are incredibly proud and excited to be part of Team B&B Charcoal. Every cook, every competition, and every backyard gathering starts with quality fuel, and B&B continues to deliver the consistency and performance we depend on.

A huge THANK YOU to and for welcoming Ain’t It The Life to the team and trusting us to represent such an amazing brand. We are honored to help promote products that we genuinely use and love.

We can’t wait to fire up the pits, cook some great food, and continue sharing our passion for live-fire cooking with the best charcoal in the business.

Here’s to great partners, great cooks, and plenty of smoke in the air!

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Memphis, TN

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+19013062525

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