28/02/2018
Frosty Palace opened in February 2012. I had the dream of creating a cozy place reminiscing the cheerfulness of a musical, and of making people smile by serving my favorite comfort foods: hamburgers and ice creams.
A little while ago, a shift happened within me, and beyond the smiles, I started looking at a bigger picture. I pondered about the ripples of my business, and questioned the food that I was serving and promoting. During this shift, I reminded myself that I have the power to make choices, and to align my source of income with values that I cherish.
The reason why I chose to close is because I have become very sensitive about the abusive exploitation of animals. Furthermore, I am now more aware about the draining effect of industrial farming and meat consumption on the natural resources of our planet.
For years, I have sought pleasure in beef burgers and steaks. Today, I find happiness in a plate that has spared the life of a sentient being. Today, I see every animal-free meal as a vote for the preservation of Earth and the wellbeing of us all. It is vital to remember that cows, pigs, chickens and other animals, matter as much as the pets that we pamper.
It took me several rocky road months to reach my decision, probably the toughest one I ever had to make. But all along, I was convinced of this: wishing for a better world means I have to start with myself and be willing to make changes.
Thank you so much for being a part of Frosty Palace. Together, we’ve made it wonderful!
With love,
Zalfa
T-shirt created for this post. Thank you Zeina Bassil for the illustration! George Zouein, thank you for the photo, and for plenty more.
