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foglinecoffee

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We are a micro roasting company in Arcata, California, nestled along the Northern California coast.

10/29/2026

Still trying to figure out what it is…. Going into the backcountry just to have that morning cup of coffee and solitude?? Or I just happen to have coffee on me while chasing the solitude in the backcountry. 🤔

In either case, this is everything to me. It’s the moment to gather thoughts, reflect, plan, see it unfold….love to have that 1st cup. Full ritual. Fulfilling ritual. THE ritual.

What’s yours?

🎥 Fogline Coffee x Murdy Media

10/28/2026

Win some, lose some…..in this case over 5lbs of espresso blend 😕

We’ll be playing with some POV content, as some of you have asked what I’m up to when I come in so early. Well, this is what happens when you’re moving too quick. Def not under caffeinated maybe a little bit too much. Wish I could say that was a Monday. Anyone else have those kind of mornings?

🎥 this guy x Murdy Media

Connected By The Cup

10/13/2026

Just another day in the office… getting to the shop early and setting the pace is something that I love to do. Little POV of me prepping the café for opening with one of my favorite daily driver coffees, El Cipres.

A lightly roasted coffee from Chiapas, Mexico; sweet, snappy, and refreshing and highly chuggable ;)
It brews great in all formats from pour over to espresso and anything in between. We really love this coffee and brought it in as a high production mainstay. Thank you Chris Casassa and Ally Coffee - Green Coffee Company!!

We are Connected By The Cup 💯

🎥 Fogline Coffee 📍 Arcata CA x Murdy Media

10/06/2026

Taking it all in…. And that’s exactly what we did this past weekend when we visited Surf Point Coffee House in Shelter Cove, California.

Quite possibly the most remote and beautiful café you can find. Nestled in the seaside village we know as “The Cove”, this is a must visit.

What Natalie and her team brought to the table for this area is on another level 🙏🏼. When we first started off as a roasting company, they took a chance on us as a new roaster to the community and we couldn’t be MORE GRATEFUL.

It is hands-down, my favorite place to grab a cup of coffee. Taking sips on the edge of a cliff, overlooking the ocean and watching whales breach is an experience like no other.

**This coming up weekend I encourage our local crowds to visit this area as they’ll be hosting the Paradise Royale Mountain Bike Race, put together by Mountain Bike Tribal Trail Alliance (MBTTA) and numerous community volunteers. Race will take place October 10th**

09/24/2026

This one is big…. In so many ways, coffees from Kenya present a distinct characteristic of Origin. Since the arrival of this Peaberry, it has stood out in so many ways.

If I had to compare it to a w**e, I would say this is a big cup. For a washed process to carry so much fruit characteristics it’s impressive. The complexity of this coffee presents as the temperature changes. Starts with a ton of stone fruit that we note as turkish apricot with blackcurrant jam. Presence of a heavy body and syrupy texture is constant all the way through. Almost viscous. As the cup cools, date syrup and tamarind plum lollipop show up.

Admittedly, I am partial, Kenya is my favorite Origin. We love supporting farmers from around the world and this coffee comes from smallholder lots who farm 1-2 hectares acres only. Shout out Red Fox Coffee Merchants for sourcing yet another exemplary coffee.

We are Connected By The Cup 💯

09/15/2026

Keeping it fun….but always with intention and coffee that is, well, on another level.

For our local coffee lovers. If you’re a Nitro Cold Brew fan or enjoyed Rodrigo Valencia’s cold fermented Pink Bourbon, this one’s for you….

Connected By The Cup at

📍 5720 West End Rd. Bldg. 4 📍

09/14/2026

To those of you with the adventurous spirit…..

As a coffee lover, I’ve always enjoyed trying something new. Whether it’s experiencing coffee’s from origin, unique processes, or different farmers. There’s no better way to do it than with our roasters choice. Order it as a one-time or subscribe and we ship a new coffee each time.

In a lot of ways, that’s the heart and soul of what drew me in to home roasting my own coffees. New coffees, new experiences.

Fast-forward into this paradigm of operating a small business as a coffee rooster, we wanted to maintain that spirit. So whether you’re near or far I encourage you to give it a try :)

We are Connected By The Cup

🎥 Aoife: Humboldt County’s Q***r Creative x Murdy MediaMurdy Media

09/02/2026

Growth is a journey…. And in case you missed it over the summer, we have opened ourselves seven days a week with weekend service, Saturday 9 AM to 2 PM and Sunday 9 AM to 1 PM.

Being open on the weekends has been our number one request over the past year and a half. THANK YOU TO ALL OF YOU that supported that part of our journey and given us the confidence to do so.

Honestly, I was skeptical, whether or not people would journey all the way into the heart of the industrial park on a weekend away from the downtown scene. Lo and behold, we’re starting to catch our flow.

As you know early autumn can be some of our finest weather. So invite you to come on out and enjoy our patio.

Connected By The Cup
Connected By Community

🎥 Aoife: Humboldt County’s Q***r Creative x Murdy MediaMurdy Media

08/19/2026

The grounding force of nature….what a crazy year it’s been, and without two things in my life I’d probably go a little cuckoo, and that’s the backcountry and coffee.

Both of which I find best shared with friends and family. Maybe on some rock furniture.

This past year has been full of changes, personal and professional growth, but not without its obstacles and stresses.

Not sure if heading into the backcountry is just an excuse to have that morning cup of coffee in solitude with an amazing view or if it’s just the perfect combination of time and space.

Surely I’m grateful to live where we live; have access to these things and be surrounded by good people and good coffee.

Shoutout to the best gear I’ve packed with, introduced to me by a buddy, Fire Maple is no joke. Perfect kettle, the pour rate is on point, boils up in seconds, nothing works better at elevation for the coffee head.

07/23/2026

Always love the interaction… still can’t believe I’m doing what I love. I’ve always had a passion for coffee and love sharing it with others. There are times I recall sharing the goods as a home roaster. My friends and family would just roll their eyes listening to me wax poetically about coffee. Haha as it goes.

Fast forward some 20 years and here we are. I cannot say this enough. THANK YOU!!! WITHOUT YOU THERE IS NO US

Summer season is upon us, and that means our shop has seen a nice flow rate of people willing to come sit outside on the patio in an unlikely space. Built with one thing in mind, and that’s good coffee. We love our coffee community we’ve built from scratch, it’s been a lot of work thus far. But the rewards are greater than any dollar that passes through the door.

We are Connected By The Cup
We are Connected By Community 🫶🏽

🎥 Aoife: Humboldt County’s Q***r Creative x Murdy MediaMurdy Media

Address

5720 West End Road , Building 4
Arcata, CA
95521

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