The '401

06/15/2026

🏆⚽ FC BELLAIRE FAN PHOTO CHALLENGE ⚽🏆

🎉 WEEK 1 WINNER ANNOUNCEMENT 🎉

Congratulations to our very first FC Bellaire Fan Photo Challenge Winner of the Week…

🌟 KAREN VINE FULLER! 🌟

Thank you, Karen, for helping kick off the World Cup festivities at The ’401 and for sharing your FC Bellaire spirit with everyone. We loved your post and are excited to name you this week’s winner!

🎁 Karen, your ‘401 gift card is waiting for you at The ’401. Just stop by and our manager will be happy to get it from the register for you.

Want to be our next winner?

📸 Post a photo, reel, or story from The ’401 during the World Cup tournament.
🏷️ Tag The 401
#️⃣ Use and

Every post counts as an entry, so the more you post, the more chances you have to win!

🏆 New winners announced every week throughout the tournament.

Ready, set, post! ⚽🌎

HoustonWorldCup BellaireTX SupportLocal WorldCupWatchParty

06/15/2026

06/15/2026

🚨 Houston Weather Alert 🚨

🌧️ Heavy rain
🚗 Traffic on 610
⚽ Kickoff in 15 minutes

Today’s match strategy?

🏠 POSSESSION AT HOME.

The FC Bellaire ball may be floating down Brays Bayou, but your meal is still arriving hot. ⚽

06/14/2026

⚽🍸 World Cup in Houston today means it’s time for one of soccer’s most important traditions…

The Official FC Bellaire Martini Glass Ball Presentation.

No kicking. No running. No yellow cards.

Just 401 staff members emerging from behind the bar with a soccer ball balanced in a martini glass like it’s the trophy itself. 🏆✨

Now we need your help: Who served it up with the most style? The most swagger? The most unnecessary level of confidence?

Vote for your MVP in the comments. 👇

While you’re here, grab your World Cup Passport, collect your stickers, and catch every match with us at FC Bellaire. ⚽🍻

06/14/2026

Greatness Requires Ice. 😎🧊

This Father’s Day, we’re celebrating the neighborhood legends who show up, fire up the grill, coach the team, fix what’s broken, and somehow still know how to have a good time.

Join us at The ’401 on Sunday, June 21st and the first 40 dads through the door will score a FREE cooler featuring our favorite reminder:

“Greatness Requires Ice.”

Perfect for cookouts, tailgates, fishing trips, game days, and keeping Dad’s favorite beverages cold all summer long.

🏆 First 40 Dads Get a Cooler
📅 Father’s Day • Sunday, June 21
📍 The ’401 Table & Tap

Come early. Greatness doesn’t wait.

06/13/2026

⚽📸 FC Bellaire Fan Photo Challenge 📸⚽ First winner announced Monday!

Post. Tag. Win Weekly.

Every photo, reel, or story you share from The ’401 during the World Cup tournament is a chance to win! 🎉

✅ Post any photo, reel, or story from The ’401
✅ Tag The 401
✅ Use and

🏆 Every post counts as an entry.
🎁 The more you post, the more chances you have to win.
📅 Winners announced every week throughout the tournament!

Whether you’re here for soccer, happy hour, dinner, brunch, family night, or just hanging out with friends, share your experience and enter to win.

Let’s see your FC Bellaire moments all tournament long! ⚽🌎 Check out the FC Bellaire World Cup link in bio for more details.

BellaireTX SupportLocal

06/13/2026

Team FC Bellaire is flipping into a full day of soccer, brunch, and World Cup fun! ⚽🔥

Manager Jacob decided Biggie, our giant World Cup soccer ball, needed a little pre-game warmup this morning. Safe to say he’s ready for kickoff.

🥂 Brunch served 9 AM–3 PM
⚽ World Cup matches all day
🏆 Passports, stickers, prizes & plenty of team spirit
🍻 Open until the last whistle blows

Come cheer, eat, watch, collect rewards, and make some World Cup memories with us at FC Bellaire!

06/12/2026

Weekend dinner plans? We’ve got you covered. 🥭🔥 Our Mango Cream Chicken features grilled chicken topped with a silky mango–jalapeño cream sauce that perfectly balances sweet, savory, and just the right touch of heat. Fresh mango, bright citrus, garlic, and shallot come together for a flavor-packed finish that’s anything but ordinary.

Served with lemon herb pearl couscous and sautéed broccoli.
Available during dinner this Friday through Sunday at The ’401 Table & Tap.

06/12/2026

⚽ The FC Bellaire squad is diving headfirst into the first weekend of the World Cup—hopefully with a better landing than some of the players.

Good news: our bar and pizza oven are staying open late throughout the tournament until the final whistle blows. 🍻🍕

Because nobody should have to leave before stoppage time.

06/11/2026

🫐🌿 Meet your new summer obsession.

Our Açaí Blueberry Mojito blends Van Gogh Açaí-Blueberry Vodka with fresh lime, muddled blueberries, mint, and a splash of club soda for a cocktail that’s bright, juicy, and refreshingly smooth.

Berry-forward with a hint of fresh herbs and a crisp finish, it’s basically summer in a glass. ☀️🍹

Available now as our Pour of the Week!

06/11/2026

Coach Arash has FC Bellaire in peak form today… or at least peak entertainment form.

Warm-ups are underway, the matches are on, and the road to glory starts at The ’401. Stop by to catch the action, collect your World Cup Passport, grab this week’s sticker, and start earning rewards.

No fitness test required. Questionable footwork is welcome. 🇺🇸🏆

06/10/2026

⚽️ The FC Bellaire training camp is officially underway. ⚽️

Before the world’s best take the pitch, our staff decided to see who actually has game. 😅🥅

From laser shots to complete misses (we’re naming no names 👀), the competition is heating up as we gear up for a summer of soccer, collectibles, prizes, and World Cup fun at The ’401!

🌎🏆 Don’t forget:
✅ FC Bellaire World Cup Passports are available now
✅ Week 1 sticker drops are here
✅ Start collecting stamps and stickers for your chance to win prizes all tournament long

Grab your passport, make your predictions, and join us for every match.

More info at FCBellaire.com

06/06/2026

⚽️ Happy Birthday to the man behind FC Bellaire! 

As we kick off our World Cup celebrations, it seems fitting that it begins during the birthday week of someone whose life has been shaped by the beautiful game.

Long before FC Bellaire was born, Arash Noamouz was building a soccer career that would take him from Iran’s top professional clubs to the international stage. Born in Tehran, Arash played for PAS Tehran, one of Iran’s most accomplished teams, earned a spot on the Iranian National Team, and represented Iran at the 1992 FIFA Futsal World Championship.

In 1996, Arash became part of Major League Soccer’s inaugural season with the LA Galaxy. In the club’s very first match at the Rose Bowl, in front of more than 69,000 fans, he scored the game-winning goal and the second goal in LA Galaxy history, helping launch one of MLS’s most iconic franchises.

The entire FC Bellaire World Cup experience was inspired by Arash’s lifelong love of the game and the excitement, competition, and community that make the World Cup unlike any other sporting event in the world. When you see the excitement around The ’401 this summer, know they were inspired by someone who has lived the game from the field to the stands.

Today, Arash calls Bellaire home with his wife, Kristi, and daughters Ava and Mia. When he’s not at The ’401 or one of the Local Table restaurants, you’ll likely find him on a pickleball court with friends who have become like family. The sport may be different, but the competitive spirit remains the same.

The World Cup isn’t just something we watch at The ’401. It’s part of our story. Because Arash isn’t just one of the founders of The ’401—he’s a big part of its heart. For him, the World Cup has always been about more than what happens on the field. It’s about bringing people together, creating memories, sharing stories, and building community—something he now gets to do every day right here in Bellaire.

So as we begin the Road to the Cup, help us wish a very Happy Birthday to the player, restaurateur, husband, father, pickleball enthusiast, and inspiration behind FC Bellaire.

🎉 Happy Birthday, Arash! 🎉

06/05/2026

🔥 Two reasons to make plans at The ’401 this weekend. 🔥

🍍 Dinner Feature: Pineapple Ember Pork Chop
A seared bone-in pork chop glazed with sweet and smoky pineapple BBQ, layered with ginger, garlic, and a touch of heat. Served with lemon herb pearl couscous, French green beans, grilled pineapple, and fresh herbs.

🍔 Brunch Feature: Truffle Mushroom Smashburger
A crispy-edged Angus smashburger topped with melted provolone, sautéed mushrooms, truffle mayo, slow-caramelized onions, and a fried egg on a toasted challah bun. Served with roasted fingerling potatoes.

Whether you’re joining us for dinner or brunch, these limited-time features are worth a visit.

📍 Bellaire
🍽 Dinner Feature: Friday–Sunday
🥂 Brunch Feature: Saturday & Sunday

Which one are you ordering first?

06/03/2026

🍇✨ Meet your new summer obsession.

Our Huckleberry Mule combines huckleberry vodka, fresh lime, and spicy ginger beer for a bright, berry-forward cocktail that’s as refreshing as it is beautiful. Finished with fresh mint and lime, it’s the perfect patio sip.

Available now as our Pour of the Week!
Tag your cocktail crew and come grab one before next week’s pour takes its place. 🍹

05/29/2026

If comfort food and fresh flavors had a dinner date, this would be it.

Our Weekend Feature pairs golden parmesan-crusted chicken with sweet chili Brussels sprouts and sun-dried tomato lemon pasta for a plate that’s loaded with texture and flavor.

Trust us—you’ll want every bite.

📍 The ’401 Table & Tap

05/27/2026

Meet your new patio obsession 🌸🍋✨

Our Floral Gin Lemonade is bright, refreshing, and just the right amount of dreamy — crisp gin, fresh lemon, delicate lavender + rose, finished with rose lemonade and a touch of mint. Light, fragrant, and dangerously easy to sip.

Basically summer in a glass. 🌿☀️

05/26/2026

🏆 Some people visit The ’401… and some people practically deserve their own reserved wing. 😂

From day one, Becky has been one of our biggest cheerleaders, happiest regulars, unofficial backdrop ambassador, and quite possibly the all-time leader in photos with our team. If there’s a themed entry display, a fun event, or a reason to celebrate — Becky is THERE.

So honestly… this trophy feels less like a joke and more like an official recognition ceremony. 🥇🍻

Thank you, Becky, for supporting us from the very beginning, for bringing so much joy and energy into our space, and for being part of what makes The ’401 feel like home. We love you! ❤️

05/25/2026

This Memorial Day, we reflect with gratitude on the courage and sacrifice of the men and women who gave their lives in service to our country. 🇺🇸

As we spend time with loved ones and enjoy the freedoms they fought to protect, we remember those who never had the chance to come home.

From all of us at The ’401, we honor their bravery, cherish their memory, and stand with the families who continue to keep their legacy alive. ❤️🤍💙

05/24/2026

As the school year comes to a close, we just want to say THANK YOU, Bellaire. ❤️

Because of your support this year at The ’401, we were able to donate more than 1,500 meals to the incredible teachers, administrators, and school staff who pour so much into our community every single day.

From early mornings and late nights to endless patience, encouragement, and heart — our neighborhood schools are filled with people who make a difference far beyond the classroom.

Every brunch, happy hour, family dinner, catering order, and visit to The ’401 helped make these meals possible. That’s the beautiful thing about supporting local — it allows us to give back together.

To all of the educators and school staff who helped shape this school year:
We see you.
We appreciate you.
And we’re grateful to be part of this amazing community alongside you.

Here’s to a well-deserved summer. ☀️🍎

— Your friends at The ’401

05/23/2026

Fresh, vibrant, and only here for the weekend. ✨🥒🍋

Our off-menu brunch feature, the Mediterranean Kabob Brunch Bowl, layers grilled chicken kabob over bright lemon herb pearl couscous with cherry tomatoes, crisp cucumber, creamy avocado, and crumbled feta. Finished with a soft poached egg, cool lemon yogurt sauce, and a fragrant za’atar drizzle.

It’s light, flavorful, and exactly the kind of brunch your weekend deserves. ☀️



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05/22/2026

⚽️🌎 PASSPORT TO THE CUP is coming to The ’401! 🌎⚽️

Get ready for DROP DAY — coming soon! 🎉

Kids can collect exclusive World Cup-themed stickers + trading cards with visits throughout the tournament and complete their passport for prizes, surprises, and a shot at the ultimate championship rewards. 🏆🔥

But don’t worry… the adults aren’t being left out. 👀🍻
We’re launching an ADULT PASSPORT TOO — with chances to earn entries toward our GRAND PRIZE: a $401 GIFT CARD! 💸⚽️

✨ Collect. Trade. Compete. Win.
✨ New cards and stickers throughout the tournament
✨ More visits = more chances to win

Stay tuned for the official Drop Day announcement and all the contest details! 🚨



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05/18/2026

POUR OF THE WEEK ✨🌸

Meet the Lavender, Rosewater & Hibiscus Spritz — floral, elegant, and dangerously easy to sip.

Lavender-infused vodka, elderflower, bright lemon, hibiscus blush, a whisper of rosewater, silky foam, and sparkling wine for the perfect crisp finish. 💜🥂

It’s giving garden party meets golden hour.

Available this week at The ’401. Come raise a glass with us. 🍋🌺

05/16/2026

Weekend brunch just got dangerously good. 🍳🍔✨
Meet our Featured Brunch Dish: the Truffle Mushroom Smashburger — a crispy-edged Angus beef patty stacked with melted provolone, sautéed mushrooms, truffle mayo, slow-caramelized onions, and a rich fried egg on a toasted challah bun. Served with roasted fingerling potatoes for the perfect brunch bite.

Available this weekend at The ’401 Table & Tap. Come hungry, Bellaire. 🤎

05/16/2026

⚽👀 Something BIG is coming to The ’401 this week…

We’re gearing up for our next photo op backdrop — and let’s just say this one might be our biggest yet. 🌎🍻📸

Match-day energy. FC Bellaire vibes. World Cup-level photo opportunities.

Stay tuned… because your new favorite photo spot is almost here.