Golin Golin Ketchum is an industry-leading global PR agency, creating change that matters.

We build work around one core idea: meet patients where they are, with the information they need. That approach earned u...
07/16/2026

We build work around one core idea: meet patients where they are, with the information they need. That approach earned us three shortlists in MM+M's 2026 awards across two categories. Proud to be recognized alongside brilliant partners doing work that matters.

The MM+M Awards will be handed out at a gala event scheduled for October 1 at New York City’s Cipriani Wall Street.

The biggest risk during a food safety event isn't always what people know. It's what they think they know. Golin Ketchum...
07/16/2026

The biggest risk during a food safety event isn't always what people know. It's what they think they know.

Golin Ketchum's Food, Agriculture & Nutrition Practice has developed a new point of view examining how the 2026 cyclosporiasis outbreak is exposing a growing communications challenge for food, agriculture, restaurant, retail and trade association organizations.

As misinformation, speculation and fragmented narratives fill the gaps before confirmed answers can, trust becomes just as important as the facts themselves. The Practice’s latest perspective explores why food safety communication is a pillar of trust, not just crisis response, and shares practical actions organizations can take to communicate with confidence while investigations continue.

Read the full POV on our website. 🔗

Golin Ketchum

07/09/2026

The winning formula for sports marketing in 2026? It's not about stadium signage, it's about participating in fan culture.

According to Patrick Wixted, MD of sports at Golin Ketchum, the brands that stand out are those tapping into fan traditions, celebrations, and creators. This is what cultural relevance looks like. https://bit.ly/3SIjRrL

Golin Ketchum president Tamara Norman discusses with PRDaily some of the biggest trends she saw in Cannes, including how...
07/09/2026

Golin Ketchum president Tamara Norman discusses with PRDaily some of the biggest trends she saw in Cannes, including how brands need to be more strategic about what they can control and wiser about where they can relinquish it.

In a moment when AI accelerates misinformation and response windows have shrunk from hours to minutes, reputation management demands scenario planning and real-time monitoring. Yet the brands finding their way into culture are the ones willing to hand the mic to creators, amplify earned media, and let their communities co-author their story.

Read more on her thoughts into human connection, brand trust, and the future of PR:

Brands need to be more strategic about what they can control and wiser about where they can relinquish it, Tamara Norman said.

06/30/2026

One week. Four Lions. Countless conversations that will shape what's next.

From Gold and Silver for Specsavers' "The Relationship Aid" to Silver and Bronze for ASICS' "The Undropped Kit", we're leaving Cannes with work we're incredibly proud of.

Beyond the wins, Cannes was filled with the conversations, creativity and connections that remind us why this industry keeps moving forward. From Omnicom Space and the Palais to our annual Female Leadership Dinner, walking the work and seeing our ideas presented to Titanium judges, every moment added to the story.

Thank you to our clients, partners and teams for making it a week to remember. Until next year, Cannes.

06/24/2026

Two Lions. One truth that changed how people think about their vision.

🥇 Gold Lion, PR: Healthcare
🥈 Silver Lion, PR: Content Creation & Production

By shifting the conversation from hearing loss to human connection, the work proved that PR agencies can create their own ideas, and compete with the biggest creative agencies on the planet.

Congratulations to our teams, partners and clients who helped bring this work to life. Thank you to Cannes Lions International Festival of Creativity for the recognition.

06/23/2026

Another win for ASICS’ “The Undropped Kit"!

After earning Silver yesterday, ASICS' "The Undropped Kit" has added Bronze in Design for Behavioral Change at Cannes Lions International Festival of Creativity!

Created to address the fact that too many girls leave sport behind because traditional PE uniforms weren't designed with them in mind, the work transformed a barrier to participation into a catalyst for change.

Congratulations to ASICS, GUT Toronto and the teams behind an idea that continues to make an impact on and off the field.

06/22/2026

ASICS’ “The Undropped Kit” has earned Silver in Health & Wellness / Brand-Led Education Awareness at The Cannes Lions International Festival of Creativity!

Built on a powerful insight, the campaign shined a light on a barrier impacting girls' participation in sport and turned it into a global conversation about inclusion, confidence and belonging.

A well-deserved recognition for the teams, partners and clients behind the work. This one’s yours.

Four innovators. Three regions. Shaping what’s next. 🌎A round of applause for Carol Yeung, Managing Director, Hong Kong;...
06/22/2026

Four innovators. Three regions. Shaping what’s next. 🌎

A round of applause for Carol Yeung, Managing Director, Hong Kong; Shouvik Prasanna Mukherjee, EVP, Global Creative Innovation, Chief Creative Officer, APAC; Katherine Arnull, Group Chief Strategy Officer, UK; and Jack Barbour, Executive VP & AI Lead, New York, for being named to PRovoke Media's Innovator 25 lists across Asia-Pacific, the Americas and EMEA.

From redefining earned strategy and audience influence to helping communications navigate an AI-powered future, they're proving that innovation isn't about chasing trends, it's about creating what's next.

Join us in celebrating Carol, Shouvik, Jack and Kat on this recognition!

Three innovators. Three regions. Shaping what’s next. 🌎A round of applause for Carol Yeung, Managing Director, Hong Kong...
06/22/2026

Three innovators. Three regions. Shaping what’s next. 🌎

A round of applause for Carol Yeung, Managing Director, Hong Kong; Kat Arnull, Group Chief Strategy Officer, UK; and Jack Barbour, Executive VP & AI Lead, New York, for being named to PRovoke Media's Innovator 25 lists across Asia-Pacific, the Americas and EMEA.

From redefining earned strategy and audience influence to helping communications navigate an AI-powered future, they're proving that innovation isn't about chasing trends, it's about creating what's next.

Join us in celebrating Carol, Jack and Kat on this recognition!

Day 2. More shortlists on the board.8 new Cannes Lions shortlists across Entertainment, Design, and PR spanning 4 campai...
06/21/2026

Day 2. More shortlists on the board.

8 new Cannes Lions shortlists across Entertainment, Design, and PR spanning 4 campaigns:

🏅 Angry Orchard, "Sweet Revenge”, Entertainment
🏅 ASICS, "The Undropped Kit”, Design
🏅 ASICS, "The Undropped Kit”, PR Lions (x2)
🏅 Save the Children, "I Won't Play”, PR Lions
🏅 Specsavers, "The Relationship Aid”, PR Lions (x3)

The week isn't over yet.

More bold work. More Cannes recognition. 🦁We’re celebrating 4 Cannes Lions shortlists in Health & Wellness for 3 client ...
06/20/2026

More bold work. More Cannes recognition. 🦁

We’re celebrating 4 Cannes Lions shortlists in Health & Wellness for 3 client campaigns:

🏅 ASICS, “Undropped Kit” - Health & Wellness (Brand-Led Education & Awareness)
🏅 ASICS, “Undropped Kit” - Health & Wellness (Holistic Well-being & Mindful Living)
🏅 Better Help “Day 734” - Health & Wellness (Brand-Led Education & Awareness)
🏅 Specsavers “The Relationship Aid" - Health & Wellness (Tech)

More to come from Cannes Lions. ✨

Specsavers’ “The Relationship Aid" landed on Contagious’ Cannes Lions International Festival of Creativity Grand Prix pr...
06/18/2026

Specsavers’ “The Relationship Aid" landed on Contagious’ Cannes Lions International Festival of Creativity Grand Prix predictions list. Not by accident.

We set out to tackle the stigma around hearing aids by repositioning one as the hottest adult intimacy device of 2026. Contagious noticed. Cannes is next.

See what Contagious has to say: https://bit.ly/4vYAmOx

06/17/2026

Golin Ketchum. Built from more than 100 years of experience, we walk it like we talk it.

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