Three Bears General Store

Three Bears General Store Established in 1979

Welcome to Three Bears General Store, the LARGEST in the Smokies and your ONE STOP shop for family fun!

See LIVE bears 🐻 in Pigeon Forge
Shop • Explore • Experience
Handcrafted Fudge, Old-time photos & thousands of unique finds
✨ A Smoky Mountain must-stop
📍 Plan your visit ↓
💬 DM us for more info Explore our vast selection, enjoy our arcade, savor delicious food and beverages, shop for souvenirs, and even feed LIVE bears! Your ultimate family destination in Pigeon Forge, Tennessee. Come and make memories with us today!

07/16/2026

🎉 You’re invited to celebrate with us!

Join Three Bears General Store and Rockin’ Raceway Arcade for the official ribbon-cutting ceremony of Pigeon Forge’s newest pedestrian bridge on Wednesday, July 22 at 3:00 PM!

This exciting new bridge makes it easier than ever to walk between The Island, the LeConte Center, and attractions off the Parkway, including Three Bears General Store, Rockin’ Raceway Arcade, Pigeon Forge Gem Mine, Sawyer’s Farmhouse Restaurant, and more.

🎁 The first 50 guests will receive a FREE goodie bag featuring:
🐻 FREE Bear Habitat admission at Three Bears General Store
💎 FREE gem mining at Pigeon Forge Gem Mine
✨ Plus other fun surprises!

📍 The ribbon-cutting ceremony will take place at the pedestrian bridge entrance located behind Three Bears General Store and Rockin’ Raceway Arcade.

🚗 Parking is available at Three Bears General Store or The Island/LeConte Center.

This event is FREE and open to the public! We’d love to celebrate this exciting addition to our community with you. ❤️

07/16/2026

🐻 Say hello to River! 👋

Did you know River loves climbing up to one of the viewing windows to get a better look at our guests? It's one of his favorite ways to see who's visiting—and sometimes it even looks like he's stopping by to say hello!

Every visit to our Bear Habitat is different, so be sure to keep an eye on the viewing windows. You never know when River might make an appearance! 🤎

📍 Bear Habitat Hours
Sunday–Thursday: 10:00 AM – 6:00 PM
Friday & Saturday: 10:00 AM – 8:00 PM

Plan your visit and see if River comes over to greet you!

📸🤠 Step back in time and make memories that last forever!Dress up, strike a pose, and take home a one-of-a-kind keepsake...
07/16/2026

📸🤠 Step back in time and make memories that last forever!

Dress up, strike a pose, and take home a one-of-a-kind keepsake from our Old Time Photo studio. It's a Smoky Mountain tradition families love year after year.

If you've made memories with us, we'd be honored to have your vote! 🏆 We're nominated for Best Old Time Photo in the Best of Pigeon Forge contest.

Every vote means so much to our family-owned business. Thank you for your support! ❤️

📍Three Bears General Store | Pigeon Forge, TN

07/15/2026

🎄 Christmas in July? We celebrate it all year long! ❤️

Did you know our Christmas Shop is open year-round? Browse ornaments, holiday décor, gifts, and so much more—no matter the season!

✨ Plus, we offer FREE ornament personalization on ornaments purchased from us. Add a name, date, or special message to make your keepsake even more meaningful.

Come experience Christmas any day of the year! 🎅🎁

07/15/2026

🐻🤎 Playtime is always a little different!

Come see River, Daisy, and Dolly as they climb, splash, explore, and enjoy their day in the Bear Habitat. Every visit is unique, so you never know what fun you'll get to watch!

📍 Visit the Bear Habitat at Three Bears General Store in Pigeon Forge, TN.

🐻 Bear Habitat Feeding Schedule
🕙 10:00 AM – 12:00 PM
🕒 3:00 PM – 6:00 PM

🕐 Habitat Hours
Sunday–Thursday: 10:00 AM – 6:00 PM
Friday–Saturday: 10:00 AM – 8:00 PM

🐾 Bring the whole family—including your furry best friend! ❤️At Three Bears General Store, pets are welcome, so everyone...
07/15/2026

🐾 Bring the whole family—including your furry best friend! ❤️

At Three Bears General Store, pets are welcome, so everyone gets to join in the fun. Snap unforgettable photos, explore over 100,000 unique items, enjoy delicious treats, and make memories together.

Because every adventure is better with your four-legged companion. 🐶🐻

Meet River’s Mudslide 🤎🍦Layers of creamy vanilla ice cream, rich chocolate, sweet caramel, and a mountain of whipped cre...
07/14/2026

Meet River’s Mudslide 🤎🍦

Layers of creamy vanilla ice cream, rich chocolate, sweet caramel, and a mountain of whipped cream, all served in a collectible Three Bears souvenir mug. It’s the perfect sweet treat during your Smoky Mountain adventure!

Stop by our indoor Ice Cream Shop or our outdoor Ice Cream Window and treat yourself today! 🍨

07/14/2026

🐻 Everyone has that one thing they can't leave Three Bears without... 🤎

Maybe it's a box of fresh homemade fudge. 🍫 A custom airbrushed souvenir. 🎨 A new Fahlo bracelet. 🐢 Ice cream. 🍦 Or something you discovered while exploring our aisles.

With over 100,000 unique items, there's always a favorite waiting for you!

👇 Tell us in the comments: What's your must-have every time you visit Three Bears General Store?

📸 Some of the best souvenirs aren't the ones you buy—they're the memories you make together.From fun photo spots and smi...
07/14/2026

📸 Some of the best souvenirs aren't the ones you buy—they're the memories you make together.

From fun photo spots and smiling faces to unforgettable family moments, Three Bears General Store is full of picture-perfect memories waiting to happen. Be sure to snap a few photos during your visit! ❤️🐻

07/13/2026

📖 Take God’s Word with you wherever you go.

These interactive Scripture keychains let you tap your smartphone to receive a daily Bible verse for encouragement throughout your day. ❤️

Shop our selection in store today!

Address

2861 Parkway
Pigeon Forge, TN
37863

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 9pm
Saturday 10am - 9pm
Sunday 9am - 6pm

Telephone

+18654532775

Website

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