Local SEO Guide

01/24/2026

at Rickshaw Stop March 2022. In honor of their SNL debut

10/30/2024

An overview of Local Search on the big AI services

When people ask if I am afraid of AI Overviews killing SEO, I usually respond with something like “Local businesses are perhaps the most immune from AI Overviews; Regardless of however the AI results are derived, they have to be grounded on businesses that are actually located somewhere or the res...

09/15/2024

I was lucky enough to attend the ChefsForShirley benefit last night in Sonoma. Some of the best chefs on the planet helped raise $500K for

who was recently diagnosed with cancer. Unfortunately Shirley had to close her restaurant to focus on kicking cancer's ass. If you have ever enjoyed Shirley's food or have been entertained by her, please consider making a donation. Link in the replies.

05/29/2024

The LSG team used Screaming Frog
20.1 to crawl the leaked Google API Docs, extract any text that seemed relevant to Local and summarize them with ChatGPT. So far we have found 271 documents and 461 attributes - all listed and summarized here. Have fun!

As you would expect, SEOs are poring over the Google API documents leaked this weekend. See Rand Fishkin’s and Mike King’s posts for more info. I thought it would be interesting to summarize all of the “Local SEO” relevant docs we can identify. Here is a summary of 271 Google API Docs and 46...

07/20/2023

Many organizations are adopting AI to improve productivity, but have you thought of the impact AI will have on the search experience? Local SEO strategies are a long-term investment. And while algorithm updates frequently impact how to approach local SEO, not much has changed in the world of search....

08/20/2019

Hi, we rarely use Facebook for business stuff. Feel free to hit us up on Twitter or at localseoguide.com

06/23/2016

www.localseoguide.com/guides/2016-local-seo-ranking-factors/

Local SEO is a fickle beast. Not only do you have to worry about traditional SEO around a businesses website, but you also have to worry about traditional local signals like Google My Business, citations and reviews. This creates a real challenge: